Likewise, expensive events can drain a lot of time and money from your campaign for relatively little benefit. So, what should you spend it on? The short answer is, “Stuff that will help you earn more votes.” Hats and t-shirts, for example, may seem like a fun way to gain some exposure but they’re not nearly as effective as other methods. How much have other candidates raised and spent in the past? If this is your first run, you might have first-time expenses you wouldn’t necessarily need in subsequent elections, like your website or yard signs (if you have enough left over). One good way to get a ballpark estimate is to look up campaign disclosures for previous campaigns. ![]() ![]() ![]() How much do you need to budget for your run for office? That’s hard to know, especially if you’re running for the first time.
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